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BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

The London-based architecture and interior design practice Universal Design Studio in colloboration with Giles Miller Studio have recently completed a two-storey pavilion for BBC Studios which acted as their HQ this year at MIPCOM in CannesFrance and will be reused in the same manner for years to come. 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Charles Hosea Photography

The external facade incorporates thousands of organic petals angled to control the visual transparency of the building and create allure as to the content being showcased within

bbc studio pavilion in cannes france image © Charles Hosea Photography

Project description by architects: 

The BBC Pavilion, a seminal project that was in development for almost two years, is a large-scale organic structure located on the beach front in Cannes. The building fuses an iconic sculptural aesthetic with highly innovative architectural functionality.

men and women standing outside of pavilion image © Charles Hosea Photography

The ‘skin’ of the structure is foremost a mechanism for controlling the visual transparency of the building, but the sculptural composition of thousands of recyclable aluminium ‘petals’ results in an object of inherent natural beauty.

exterior made of aluminum image © Edvinas Bruzas 

aluminum facade image © Edvinas Bruzas 

The undulating front of the building opens up during the day in a unique and complex mechanical concertina, exposing visitors to open views of the Mediterranean whilst referencing the performative nature of BBC Studios output.

amazing facade design image © Charles Hosea Photography

BBC Pavilionimage © Charles Hosea Photography

GMS’ organic exterior is complimented by a sleek and finely crafted interior scheme designed by Universal Design Studio to create a unique and enhanced experience of the building for its many visitors.the sea side building in France image © Charles Hosea Photography

The project was led by Cheerful Twentyfirst and Christine Losecaat and was built by York-based Stageone in a mere 6 day install.

a crowd of people gathering outside of studio image © Edvinas Bruzas 

exterior skin made of plates image © Edvinas Bruzas 

two large palms behind the building image © Edvinas Bruzas 

BBC Studio building image © Edvinas Bruzas 

interior view image © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studioimage © Edvinas Bruzas 

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio

BBC beach-front pavilion in Cannes, France | Universal Design Studio + Giles Miller Studio


Project name: BBC Pavilion, Cannes

Archietcture firm: Universal Design Studio + Giles Miller Studio

Location: CannesFrance

Year: 2019

Client: BBC Studios 

Team lead: Cheerful 21st 

Creative lead: Christine Losecaat

Fabrication: Stage One

Photographer: Charles Hosea Photography, Edvinas Bruzas

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