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Digitalization in the fenestration industry

Written by:
Kristina Jelcic
Photography:
Clay LeConey

Until recently, many people thought that some industries could only sell stationary. However, the constantly progressing technological development does not allow anyone to be left behind.

Successful business models based on online activities prove that thanks to the processes simplified by digitalization, significant cost savings and increase in work efficiency are possible. The current business is mainly based on finding problems and looking for the best possible solution. New technologies significantly accelerate and improve this process.

How to manage online sales?

Platforms supporting online activities can help. What solutions do they offer?

     - Online customer acquisition

Today, both buyers and B2B customers are looking for new companies through web search. To facilitate their purchasing decision, our website should have a convenient and intuitive configurator, in which it is possible to configure and price selected products.

     - Staff training

Selling is inherently related to expanding one's competences. Both on sale and product specification. Selling is inherently related to expanding one's competences. It is not an easy task for all employees to have up-to-date knowledge of the industry and products offered. The way to do this is to have a knowledge base through which each employee will have access to constantly updated video training. 

     - Online consulting

When introducing new solutions, it is impossible to avoid problems and emerging doubts. Therefore, a practitioner is a great help in carrying out digitalization. A great solution is 1:1 consultation with a specialist, during which he or she will be able to answer your questions.

eko4u - online solutions for your company

Sounds great, but don't know where to start? Be sure to check out the platform available at: eko4u.com. After registering on the website, you gain access to various types of functionalities that facilitate everyday work. Thanks to them you can, among others, manage orders, acquire new customers and have access to the latest industry knowledge.

If you are interested in the topic of online sales in the fenestration industry and would like to introduce online solutions to improve the work of your company,  contact our consultant.


By Liliana Alvarez

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