Strategic Dining franchise: We discover the consistency between the brand and urban culture, and interpret it through space, thus creating unique local sensation for Shanghai Yen, creating active new market. In the 20th century, after decades of development, Shanghai cuisines have evolved from rustic dishes to exalted culinary products.
Project name
W branch of Xi’an of Shanghai Yen
Architecture firm
IN•X Design
Principal architect
Wu Wei
Design team
Jia Qifeng, Jia Chenjuan, Liu Chenyang
Interior design
Beijing IN•X Design Co., Ltd.
Collaborators
Interior Decoration: Jin Shengxu, Ying Zheguang, Song Jiangli; Project Planning: Le Brand Strategy Agency; Copywriting Agency: NARJEELING
Material
lychee surface stone, terrazzo, stone parquet, magic stainless steel plate, mirror stainless steel plate, aluminum foam plate, art paint, wood veneer
Typology
Hospitality › Restaurant
Wan Wea Restaurant in Chengdu Fortune Center- Strategic Catering Series. "The bold and progressive dining environment will undoubtedly quickly attract the trend-setting consumers in the city. More importantly, the strong visual output directly echoes Wan Wea's exquisite, independent, and diversified brand genes."
Project name
Wan Wea Restaurant in Chengdu Fortune Center
Architecture firm
IN.X Design
Principal architect
Wu Wei
Design team
Liu Chenyang, Jia Qifeng, Zhou Yong
Interior design
IN.X Design
Collaborators
Interior furnishing: Jin Shengxu, Ying Zheguang, Song Jiangli. Project planning: LE Brand Strategy Agency. Text: NARJEELING
Typology
Hospitality › Restaurant
